Have you noticed how fashion trends shift rapidly in our digitally driven world? One week it’s all about Y2K vibes, and the next, it’s 70s-inspired looks. The constant change can make personal style feel elusive. Yet, if you’re keen on stepping away from the crowd, you've landed in the right spot. Let’s explore ways to refine your personal style.
Featured image from our interview with Mariana Velásquez by Belathée Photography.
Crafting a Personal Style That’s All Yours
Curious about how to achieve that? I spoke with two inspiring fashion creators, Courtney Pentimalli and Alejandra Hernandez, to uncover tips for filtering through the noise and embracing a style that feels authentic.
Courtney PentimalliCourtney leads an online community called The Fair Court. Her passion for fashion stems from the joy of putting outfits together, akin to solving a puzzle or crafting a collage. Initially a personal venture, it has transformed into a platform for sharing styling tips and vintage finds. She’s dedicated to helping others feel confident while promoting sustainability.
Alejandra HernandezAle, originally from Mexico, moved to California at 23 after marrying. Her creative spirit led her to study architecture. As a content creator, she runs an online thrift store, Vintage Butterfly.
Understanding and Nurturing Your Unique Style
Defining a personal style can feel challenging yet rewarding. You know it when you see it—a bold print that reflects someone's personality or a coworker’s chic all-black outfits. While it’s inspiring to see others shine, finding our own style can present hurdles.
Below, Courtney and Ale offer their insights on discovering and evolving a personal style that’s distinctly yours.
Shop with Purpose.
Like many, Courtney found creative inspiration during the pandemic. “I turned to Etsy for retail therapy. People often complimented my unique finds, which I attribute to being intentional about my choices,” she explains.
She emphasizes that shopping intentionally fosters a wardrobe that mirrors your identity. “Understanding your body and what feels good is a deeply personal journey,” she adds.
“Outfits are like assembling a puzzle.” — Courtney Pentimalli
To begin, consider journaling your style preferences—colors, patterns, and shapes that resonate with you. Identify what might hinder you from wearing certain pieces. Is it body image concerns or past criticisms? Discussing these feelings with a therapist or trusted friend can be beneficial.
Next, create a vision board reflecting your style intentions. Collect images from Pinterest or magazines to form a visual representation of the looks you aspire to embody.
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Emphasize Comfort.
Ale acknowledges that while she inspires style on Instagram, she sometimes struggles to define her own. Still, she believes comfort is paramount. “I find joy in wearing what truly represents me,” she states.
Balance is key; taking style risks can be exciting. “You won’t know what you love unless you try,” Ale advises.
Courtney echoes this sentiment, urging women to embrace their body changes over time. “Change is part of life—embrace it. Confidence can be a struggle, but wearing what feels right helps everything align,” she suggests.
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Break Free from Market Expectations.
As a style consultant, Courtney observes clients clinging to clothes tied to nostalgia or specific memories. “Clothing should empower you, not limit you,” she insists. It’s essential to reject the notion that you must fit into market stereotypes.
“Often, discomfort stems from only choosing what’s marketed to us. We need to explore beyond that and enjoy experimenting with what resonates,” she adds.
Personal Style is Unique.
Finding your style is a journey—stay curious. While Courtney enjoys trends, she approaches them with caution. “I ask myself: Can I find this vintage or secondhand?”
Engage with trends that attract you, but be mindful not to invest too much—both financially and emotionally. In a culture of overconsumption, it’s easy to feel overwhelmed. “Avoid sacrificing your closet space for something that doesn’t represent you,” Courtney advises.
Finding Inspiration on Social Media Without Losing Yourself
Ale cautions, “We must consume content that inspires growth and positivity.” Social media should be a tool for empowerment. “Learn from others, but remember not to blindly adopt every trend.”
“We should only consume media that fosters growth and inspiration.” — Alejandra Hernandez
Courtney shares a similar perspective, appreciating social media for its inspiration while recognizing the pitfalls of overconsumption. “I had to unlearn certain habits by engaging more deeply with the fashion community online. I realized that not every new purchase brings the value I expected,” she reflects.
Intentionality remains crucial. “Where we spend our money reflects our values,” Courtney notes. Instead of opting for the cheapest trendy items, seek out small businesses or stylists you resonate with.
Building Confidence to Explore New Styles
Courtney emphasizes that discovering your style is a journey filled with contradictions. While it’s vital to clarify your wardrobe goals, emotional responses to clothing matter too. “Don’t overthink it. It’s a process, and reflecting on how pieces make you feel is essential,” she advises.
Follow accounts that resonate with you—people who share your body shape or style preferences. Seek inspiration from their outfits, and consider unfollowing those who stifle your confidence.
Ale supports this idea, viewing experimentation as fundamental. “Take that risk! If a trend intrigues you, give it a shot.” Ultimately, let your authentic self guide your style choices, and don’t hesitate to be bold.
“It’s not about others’ opinions—it’s about what makes you feel vibrant.” — Courtney Pentimalli
